Twitter For Business Marketing

Twitter Marketing

Twitter – For Your Business Marketing

Twitter has fully established itself now among the business community as an incredibly efficient marketing tool. With many organisations using Twitter as a way of connecting and engaging with their customers, its power comes in the fact that it is incredibly easy to use, can reach a wide range of people quickly and of course, its free.

Twitter says:

“Every day millions of people use Twitter to create, discover and share ideas with others. Now, people are turning to Twitter as an effective way to reach out to businesses, too. From local stores to big brands, and from brick and mortar to internet based or service sector, people are finding great value in the connections they make with businesses on Twitter

Here are some great reasons for using Twitter in your business:

1.  Connections

Staying connected is what drives business use on Twitter. Product updates, offers, promotions, feedback, recruitment are all reasons to get in contact with customers, and because Twitter has become part of everyday life, you can get in touch with people in an instant. The key is in building your community and your followers. Squeeze media can advise on building your followers and automate your company updates.

2. Feedback

Getting feedback from your customers about your services or products is a great way for you to expand and improve your business. All feedback is good feedback and if people have something to say about your product, you will surely hear about it on Twitter. Market research has never been as accessible and instant.

3. Marketing

Unlike other forms of advertising, Twitter is free! This means that you can reach your client base with promotional offers at any time you want. You can include links to QR codes, coupons, discounts to drive interest in your business.  Dell computers are a great example of how they have used Twitter to increase their market share and according to Mashable.com, have increased sales by over $6.5 million. http://mashable.com/2009/12/08/dell-twitter-sales/

4. Information and updates

Need to let your clients know something urgently? Twitter can be a great way of spreading that message in an instant to your followers.

5. Going viral

Once you have built up a base of followers and your tweets are considered valuable, your messages will go viral, spreading your messages beyond your followers and increasing your potential client base.

Squeeze media can set up and run Twitter campaigns and strategies for you. By automating the admin processes such as following other Twitter accounts and daily Tweets, we can free up your time to concentrate on other important jobs . To find out more about Twitter and how we can help, please use the contact form on the right.